
[Stock photo of sewing equiptment]
Sindhu Venkatanarayanan’s talk at FaCshion set it all off again, and by ‘it’, I mean thinking about ethical fashion. There she was, after the runway show, in a space that used to be a warehouse (therefore doesn’t have the best acoustics in the world), speaking to rows of emptying chairs while there was nothing to block out the buzz from the stores.
Last time was that Panorama program about Primark. After that, I stopped buying from Primark. Perhaps there’s no easy way to stop child labour, but I’d like to buy clothes from companies that could feasibly, at least, pay them a reasonable wage. I can’t see how super-cheap places like Primark can do that and still make a profit, as a company must.
Sindhu’s talk addressed that issue, but also the green issue. Yes, throw-away fashion is not doing the environment any favours. It was strange listening to her talk and thinking, “I should have thought about it before.” See, I work in the publishing business (I’m not a copyeditor, so if you spot a spelling mistake or two, don’t worry…), and have sat through a fair number of green talks in the last few months. I recycle, and compost, etc, etc, but I never really considered clothes. I mean, I’d give them to Oxfam, but I knew at the back of my mind, having worked in an Oxfam shop before, that there was a fair chance that they’d get binned.
Fashion’s gone crazy. As Sindhu rightly said, it should be about style and not trends. And: if you’ve gone off something in your wardrobe, set it aside for 6 months; after 6 months, she can’t guarantee that you’ll like it again, but can guarantee that it will be back in fashion.

Of course, the sensible thing is to buy less. If I could swap, say, 10 items in my wardrobe for this dress at DeviDoll (Sindhu’s ethical boutique), would I? The answer is probably yes. Well, if I add up how much 1 items must have cost me, it isn’t much less than the price of that dress.
Having said that, right now I’m still not mentally prepared to pay that kind of money for one dress. Perhaps it will take time to adjust to the idea that clothes shouldn’t come cheap. Perhaps it’s because on my current salary, I’d then only be able to afford a new dress a year. So instead, I’ve joined a sewing class.
Next week, I’ll (hopefully) be customising a boring grey dress that doesn’t fit very well into something for keeps instead of for Oxfam. And if all goes well, I’ll be keeping an eye on Oxfam in the future, as there are plenty of things I don’t quite like, but may be able to work on.
But it will still be fun to window shop!